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Episode 75 | Intensive Therapy Models with Aimee Kotrba



  • Episode 75 | Intensive Therapy Models with Aimee Kotrba 00:00


Hello group practice listeners! In this episode, I sat down with Aimee Kotrba, owner of Thriving Minds Behavioral Health, to chat about bringing intensive therapy models to your group practice.

This episode is packed with so much good information! Here’s what we discuss:

  • what intensive therapy models can look like (intensive summer camp, individual intensive, intensive school therapy, etc.)
  • the reasoning behind switching to an intensive therapy model
  • how Aimee decided that this was the right fit for her practice
  • obstacles to developing this kind of therapy model (scheduling, what happens after the intensive, exhaustion, etc.)
  • benefits of running intensive therapy programs (cost-effective, helps with busy schedules, individualized attention, etc.)
  • how this model works with insurance companies
  • how to present this type of model to clients and families
  • marketing methods for this type of therapy model
  • how to prepare clients and families for an intensive
  • the follow-up process after an intensive
  • individual vs group intensives
  • difference between billing intensives vs individual sessions
  • how to compensate staff for intensives
  • how staff feel about intensives
  • liability considerations for this type of therapy
  • managing client and family expectations

This episode is sponsored by TherapyNotes. TherapyNotes is an EHR software that helps behavioral health professionals manage their practice with confidence and efficiency. I use TherapyNotes in my own group practice and love its amazing support team, billing features, and scheduling capabilities. It serves us well as a large group practice owner.


Maureen Werrbach

Thanks For Listening

Thanks for listening to the group practice exchange podcast. Like what you heard? Give us five stars on whatever platform you’re listening from. Need extra suppor? Join The Exchange, a membership community just for group practice owners with monthly office hours, live webinars, and a library of trainings ready for you to dive into visit www dot members dot the group practice exchange dot com forward slash exchange. See you next week.


Here are the resources and guides we recommend based on this episode

therapy notes

*Need a good EHR for your group practice? TherapyNotes is it. I’ve been using it for years in my own group practice, and it does really well when it comes to having the features group practice owners need. Try it out for FREE for 2 months by clicking here.

* I am an affiliate for some of the businesses I recommend. These are companies that I use in my own group practice, and make recommendations based off of my experience with them. When you use some of these companies through my links, I receive compensation, which helps me continue to offer great free information on my podcast, blog, Facebook group, and website.

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Meet your host


Maureen Werrbach is a psychotherapist, group practice owner and group practice coach. Learn more about her coaching services here:


The show

The podcast is structured so that you get practice building tips in small doses, where an episode can be listened to (and a group practice building lesson can be learned) in a single car ride.

Episodes are structured into categories: coaching sessions where I coach a group practice owner on a specific topic, tips of the day by yours truly, real talk where you get to be a fly on the wall while an established group practice owner and I talk about the highs and lows of ownership, and trainings done by experts in the field.

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* The content of this post is intended to serve as general advice and information. It is not to be taken as legal advice and may not account for all rules and regulations in every jurisdiction. For legal advice, please contact an attorney.

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